Newspaper Forms Marketing Alliance With Pacific Bell Internet Services To Promote New Service And Provide Users With Ready Internet Access; The Sacramento Bee Launches Source Of Online News And Information On The Internet.
SACRAMENTO, CalifBUSINESS WIREJuly 15, 1996--The Sacramento Bee debuted its new Internet Web site today, providing computer users in Sacramento and around the world with useful, entertaining and timely online news and information. The newspaper also announced a joint marketing alliance with Pacific

Publication: Business Wire

Volkswagen to Utilize Dealix Corporation's Internet Marketing and Technology Services.
AUBURN HILLS, Mich. and REDWOOD CITY, Calif., Dec. 11 /PRNewswire/ -- Volkswagen of America and Dealix Corporation, the market expert and leader in automotive Internet marketing services, announced a partnership whereby Volkswagen will use Dealix technology and marketing services to connect online

Publication: PR Newswire

Should MAP policies be scrapped? With suppliers adopting multi-level distribution policies and the growth of internet retailing, David Rice argues that 85% of all MAP policies go unenforced, which places full-service retailers at a serious competitive disadvantage.(GUEST EDITORIAL)
Minimum Advertised Pricing, better known as MAP, has become a widely accepted policy throughout the m.i. industry. The specifics of various supplier policies differ widely, but in theory, they all have the same objective. By setting a floor on advertised prices, suppliers hope to secure the

Publication: Music Trades

Cyber banking gets serious. (Atlanta Internet Bank) (Internet/Web/Online Service Information)
How many branches does a bank really need? If it's on the Internet, only one. All banks are racing to respond to the growing consumer interest in online banking. Boos-Allen & Hamilton estimates that by the year 2000 more than I IS million U.S. households, representing close to 30% of all retail

Publication: Communications News

The rich get richer. (Marketing News).(larger banks offer more Internet services)(Brief Article)
Remember small is beautiful? The theory that bigger isn't necessarily better and that there are serious limits to the economies of scale? Well, forget it. It turns out that bigger is better--at least when it comes to Internet banking. And the gap is growing. Microbanker.com, a financial industry

Publication: Bank Marketing

Internet Service Providers face competition Marketing skills, capital and low prices are necessary for survival
Before the Internet boom of the mid-1990s, it didn't take much to become a dial-up Internet Service Provider a couple of phone lines, a relatively fast Internet connection, a Web server-equipped computer and a little space in an old basement or garage. That was then. This is now. "I used to see

Publication: The Milwaukee Journal Sentinel